Our Path to World-Class
With over 75 years of award-winning refrigeration, we’re just getting started. Our Midwest roots and family values carry through as we continue innovating today.
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1940s
Bob, Frank & Art Trulaske develop the first Upright Freezer in their garage and True Refrigeration is born.
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1950s
Roll-Top units become more popular and True expands into international sales with coolers sold in the Caribbean and Central America.
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1960s
New GDM® Upright Glass Door Merchandisers developed and bottler business continues to grow.
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1970s
True enters the Foodservice industry and develops new fan motor technology.
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1980s
Continued success in the Foodservice industry backed by two core models, T-Series® Traditional Reach-In and the Sandwich/Salad Food Prep Tables.
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1990s
Orders from U.S. chain accounts continue to grow and walls fall in Berlin accelerating True’s growth internationally.
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2000s
True introduces Spec Series® lineup and pioneers a more efficient and sustainable R290 Hydrocarbon refrigerant.
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2010s
True introduces Curved Glass Display Merchandisers and unveils a state-of-the-art powder coating facility offering a customized look to True’s lineup.
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2020 – Today
True introduces Premier Bar Series and offers new Grab ’n Go® Open Air Merchandisers.
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The industry's best warranty Service Bill Free for 7 years